2018 online trends and what they mean for your business

As of January 2018, more than 4 billion people were recorded to be using the internet. This is more than half of the world population which is around 7.6 billion people. Of the 4 billion, around 3.2 billion were also social media users. This shows a huge online presence for your potential clients and more reasons why you should position your business online to take advantage of this emerging trends.

Under social media, Facebook is the number one social media web application with 2.2 billion monthly active users. Youtube, has more than 1.5 billion users making it the number website for viewing and uploading videos. It’s estimated that 9 out of 10 businesses are on social media actively. Surveys conducted have shown that people are willing to spend more money on companies that are engaging them online than offline non-engaging companies. It has also been observed that more than 90% of social media users are using mobile phones when online.

Google is the most preferred search engine with about 3.5 billion active searches daily. Website traffic generated was 52.2% accounted for by mobile devices. E-commerce sales have seen a more than 36% increase since 2016. It has also been observed that more than 75% of the registered websites are inactive.

Based on the above insights on online trends it’s clear that consumers are spending their time online and it’s strategic for any business to position itself where its clients are. At TrendPro Systems Ltd we develop mobile and web applications that onboard you to the online world so that you can interact with your clients seamlessly. We design and develop quality apps with Search Engine Optimization incorporated into the process so that your application is easily found on search engines. We incorporate social media plugins into your application so that sharing with your clients across the various social media platforms is seamless.

We also have a vast experience with integrating payment gateways so that your clients can transact and carry e-commerce activities on your application. Map integration to your application is also our expertise so that your app can track and give location specific data. Don’t let your registered domain for your application end up inactive, contact us today for a client centred application that will accelerate your business growth.

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