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Why you need mobile optimized website

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A mobile optimized site is a far more advanced website. Mobile Optimized websites means that the site will reformat itself for a list of handheld devices. Mobile optimization is the process of ensuring that visitors who access your site have an experience optimized for the device.There are various reasons why it is important to optimize your website for mobile device:

We are no longer living in a world where smartphone users can be considered an exception. We are also not living in a world where excessive smartphone users can be considered an the web exception. Today 1.2 billion people are accessing the web from mobile devices. An incredible 80% of all internet users use smartphones. In other words, if they are online, they are most likely on their phones. Simply you need to be thinking mobile because EVERYONE is on mobile.

I am yet to meet a website owner who is not interested in increasing traffic. As of may 2014, mobile consumption was 21% higher than that of a desktop, accounting for 51% of all digital media consumption. This means that over half of all web traffic is via mobile. If you are interested in attracting traffic, you need to be thinking mobile. Social media referrals are on mobile. 9% of mobile internet access is used for social activities. As social media continues to grow and evolve,its finding its primary hub on mobile devices. If your business is involved in any social media marketing of any sort, there is a better than average chance incoming traffic will be accessing your site via mobile devices. If you want to take full advantage of your social audiences, you need a site designed to seamlessly catch their social browsing click-through.

Optimized sites for mobile devices helps differentiate your brand . By this point, if your brand is yet to optimize its website, you may feel you need to play catch up. Most of the websites remain unoptimized for mobile devices. According to a recent research, only 56% of small websites are responsive. This means that you have a fantastic opportunity to differentiate yourself from the competition. Statistically, nearly half of your competitors could have unoptimized sites.

Optimizing your site for mobile devices is an easy way to immediately gain an edge. At Trendpro Systems Ltd we design mobile optimized websites for your business to succeed in this competitive mobile world.

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